Rebuilding the Zest website to deliver a faster, more consistent, and more user-focused experience across both mobile and desktop. The site was built in WordPress using YOOtheme, with extensive custom HTML and CSS, enabling us to create a modern and cohesive design that aligns with our tone of voice. As part of the project, I supported improvements to the site’s SEO performance, front-end development and created a series of PPC adverts and landing pages that drive targeted traffic towards our appliance “Repair & Care” plan, helping to convert potential leads into customers.